DHTA hosts its First ACTalk for the new Financial year under the theme: Driving more Value from your OTA.

The fusion of travel, hospitality and technology has transformed the way we plan vacations. In light of this The Dominica hotel and Tourism Association will be hosting another Action through Collaboration in Tourism Talk (ACTalk) under the theme “Driving more value from your OTA (Online Travel Agent). Mr. Kevin A Francis, Executive Vice President of the DHTA, describes the initiative as timely. “We already know that there is a paradigm shift to online services and ecommerce, we learnt this from our Platinum partners FLOW in their presentations to our membership. What we need to do now is align our industry to receive all the benefits that comes with that paradigm shift.”


The DHTA ACTalks are a series of, Creole breakfast themed, information session led by the membership. Best practices and successes from members are shared for the benefit of all. Truly information worth sharing. On October 8th DHTA members and the general public will participate in an interactive session that seeks to increase the capacity of members in maximizing the use of their Online Travel Agents such as booking.com. “Another important presentation will be that of Go Dominica and property solution software Free to Book; an online booking engine and property management system that seamlessly integrates into OTAs and provides the tools to help small, and large hotels be successful.”


“We are particularly interested about the presentation from Locally owned destination company, Go Dominica. What they are proposing and have accomplished with Free to Book is exciting and has positive implications for our industry. The solution can see improvements in, reporting, property management, data driven decision making, and industry development just to name a few. It is in important session that we believe all stakeholders should attend” Kevin A Francis.

“The DHTA and partners FLOW and Archipelago are committed to working with every member and non-member to ensure that they understand how important this is.” – President Marvlyn Alexander-James.

This instalment of the DHTA’s ACTalks will take place at the Prevo Cinemall Ballroom on October 8th 2019 from 9:00am to 11:30am. There will also be a short Q&A session for those stakeholders wanting more information about the presentation. Members of the DHTA and public can reserve their seat at the table by calling the office at 7672757454 or email info@DHTA.org. and should expect to contribute $20.00 and $35.00 respectively.

About DHTA


Operating as a membership-based tourism development organization for over four decades, the

Dominica Hotel and Tourism Association is a focal point for the tourism industry in Dominica.

The DHTA assumes a leadership role in the industry, and acts as a catalyst for enabling

Dominica’s tourism economy to reach its full potential to the benefit of our current and future members, visitors, investors and travel partners, citizens and the Commonwealth of Dominica.

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